Decisions, Data and Everything Inbetween
The mantra of “garbage in, garbage out” has long been regarded as an unassailable truism in data circles. The argument goes that poor data can weaken analysis, distort models and lead organisations towards making worse decisions. And for the most part, this aphorism holds a lot of water and serves as a useful warning – one that has gained renewed force as organisations explore the seemingly untold possibilities of artificial intelligence.
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